Microstrategy's bitcoin strategy has earned $1.8 billion in gains for shareholders this year, as the company's bitcoin holdings reach 478,740 BTC. The company recently rebranded to Strategy and has reported a 74.3% BTC yield for 2024, solidifying its position as the largest publicly traded corporate holder of bitcoin. Microstrategy disclosed its latest bitcoin purchases, acquiring 7,633 BTC for $742.4 million. The company continues to use capital markets to expand its bitcoin reserves. Microstrategy's CEO, Michael Saylor, has projected various scenarios for bitcoin's future price, ranging from $3 million to $49 million per coin by 2045.



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