Investment bank KBW has stated that Strategy (formerly MicroStrategy) is an attractive option for equity investors seeking exposure to bitcoin. KBW gave Strategy an outperform rating and a price target of $560. The company, co-founded by Michael Saylor, is expected to adopt updated accounting rules for its bitcoin holdings in Q1 2022. Strategy has the largest bitcoin treasury of any public operating company and has tools to expand its BTC holdings. In the long term, there is potential for Strategy to generate yield on-chain through applications built on the Bitcoin network.



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