Santos FC, one of the iconic Brazilian football clubs, has recently announced an exciting partnership with TOPGOAL, a metaverse gaming firm, and Binance, a fan token arm. This deal is set to take the Santos Fan Token (SANTOS) to the next level by introducing it to the world of Web3-enabled games. According to a report from Livecoins, the club will launch a ‘Football Meta Club’ and ‘Footballcraft’- a virtual football world accelerated by ‘x12’.

Fans of Santos FC will now be able to use SANTOS to unlock rewards in the Web3 3D football game TopManager. This game promises to offer rewards such as the TOPGOAL governance token, GOAL. Further, Santos will introduce its own non-fungible tokens (NFTs) that will be sold from the Binance NFT marketplace.

The utility of SANTOS has increased significantly since its launch in 2021, with CoinGecko data showing the token’s market capitalization reaching an impressive amount of $28,695,907. The token has recorded a 5.5% growth in the past 24 hours. Its all time high was in September 2020, when the token reached $22.34.

The partnership between TOPGOAL and Santos FC promises to bring ‘immersive virtual matchdays, leagues, and tournaments’ as well as virtual events that feature the teams current lineup. Also, a metaverse home for the club will be established, complete with customized gear and a stadium.

In light of this new venture, it can be said that Santos FC is at the forefront of the fan token revolution in football. With its gaming platform bringing the thrill of the football into the world of blockchain, there could be a surge of similar projects in the future. Furthermore, the rest of the world can learn from Santos FC’s success and explore how fan tokens and NFTs can be used in sports to improve fan interaction.



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