The latest Trump family business venture, World Liberty Financial, has faced controversy shortly after its launch. The company, previously known as "The Defiant Ones," is linked to individuals involved in liquidity protocol Dough Finance, which lost $1.8 million in a flash loan attack. The bosses of Dough Finance are also involved in the new Trump-led firm. Trump endorsed the decentralized finance project on social media, and later, the Twitter accounts of two family members were compromised to promote a fake Solana-based memecoin. Crypto venture capitalist and Trump supporter Nic Carter criticized the venture, stating that it damages Trump's electoral prospects and could attract scrutiny from the SEC. The launch of World Liberty Coin, associated with World LibertyFi, has raised concerns among crypto Twitter, with Carter suggesting collective action to stop its launch.



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