CandleFocus Suntory Group to Launch Tokenized Premium Malt’s Beer on Avalanche Blockchain
2024-11-18
Author: Content Editor
Suntory Group, a leading beverage company, has announced its first-ever pilot project that will involve the sale of tokenized bottles of Premium Malt's beer on the Avalanche blockchain. The limited release of these tokenized bottles will take place in Japan from mid-November 2024. The bottles will feature near-field communication (NFC) technology, and when opened, customers will receive a Non-Fungible Token (NFT) as a certificate of consumption. This initiative was announced by Suntory's Chief Digital Innovation Officer and the Japan Head of Ava Labs at Thailand Blockchain Week. Avalanche is a high-performance blockchain platform known for its fast and low-cost environment for building decentralized applications.
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