MicroStrategy's executive chairman, Michael Saylor, has reiterated his long-standing strategy of buying Bitcoin and never selling it, even as Bitcoin surpassed $100,000 for the first time. Saylor advises converting spare capital into Bitcoin, treating it as a long-term investment, and ignoring short-term volatility. MicroStrategy, which has become a "Bitcoin treasury company," has seen its stock surge this year in line with Bitcoin's price but has also experienced significant drops. Critics argue that the stock doesn't provide the same upside as Bitcoin. Despite this, all eight firms covering MicroStrategy have issued buy ratings, expressing continued confidence in the company's strategy.



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