Unit Linked Insurance Plans (ULIP) are an intriguing financial instrument that combines life insurance with investment features. They offer both insurance coverage as well as the potential for compounded returns. With ULIPs, policyholders make regular premium payments with some portion of the payment being designated for insurance coverage, and the remainder of the payment being placed into an investment portfolio (unit linked fund).

ULIPs are some of the most popular insurance-focused products in the market due to their unique ability to incorporate a combination of both long-term life insurance coverage and simultaneously generate market-aligned investment returns over the long term.

ULIPs typically offer a range of death benefits options which makes them well suited to those seeking to provide a range of payout options to their beneficiaries. For example, policyholders can opt for a lump sum death benefit, or they can choose a more meaningful benefit such as an annuity, which can further be tailored to the beneficiary's individual needs such as providing an income to support a lifestyle they may have enjoyed while the policyholder was alive.

When it comes to the investment side of ULIPs, policyholders tend to select specific investment funds and asset allocations. This variation can ensure that the investment side of the ULIP is tailored to their individual risk preferences. Depending on the ULIP policy, some ULIPs may offer flexibility and the ability to move allocations between funds or even in and out of the investment side of the product with minimal charges.

In addition to the investment side of the ULIP, policyholders may also have access to a wide range of additional features and benefits. Many ULIPs offer life, critical illness and disability insurance coverage, as well as in some cases, life stage planning features that adjust the overall asset allocation of the policy based on the life stage of the policyholder.

Overall, ULIPs are an attractive offering for those seeking financial protection for their families in the event of their death, as well as the potential for long-term investment returns. The product combines elements of traditional life insurance with the potential for more contemporary investment options. While ULIPs require policyholders to commit to regular premium payments to ensure the policy remains in force, policyholders are rewarded with a wide range of options and benefits, and potentially strong returns over the long term.