Better Business Bureau (BBB)
Candlefocus EditorThe Better Business Bureau can provide consumers with helpful information to use when making purchase decisions. The BBB website contains ratings and reviews of businesses and businesses products. These ratings and reviews are based on information received from consumers and businesses, as well as public records. Customers are encouraged to submit their own reviews and ratings on the BBB website in order to give other customers helpful and honest feedback. The ratings and reviews are then used to help guide the customer’s purchasing decision.
The Better Business Bureau also monitors, reviews and resolves complaints about businesses. People who have had bad experiences with certain products, services or business practices can file a complaint with the BBB. The BBB staff will investigate the complaint and contact the business involved. In most cases, the business will respond and resolve the complaint. If the complaint is not resolved to the customer’s satisfaction, the BBB may launch an investigation or refer the customer to an appropriate government agency.
Better Business Bureau also provides accreditation services to businesses. These services are voluntary and businesses that apply for accreditation must meet BBB standards of trust and integrity. The BBB guidelines focus not only on how businesses treat their customers, but also how they serve their employees, suppliers, advertisers and the community. Accredited businesses earn a top rating from the BBB and agree to uphold the BBB standards of accountability.
The Better Business Bureau is an independent organization. It is not affiliated with any government, consumer groups or commercial companies. It is funded through donations, sponsorships and service fees. The BBB publishes research on consumer trends and provides consumer education tools to help people make informed decisions.
The Better Business Bureau is an important tool that helps provides protection to consumers and businesses. It serves as an independent watchdog, setting and maintaining high standards of honesty and integrity in the marketplace. It provides helpful advice, ratings and reviews of businesses, and investigates and resolves customer complaints. The BBB also certifies and honors businesses that meet its standards of trust and integrity. In sum, the BBB is a valuable resource that helps protect the rights of consumers and businesses alike.