• – The world’s largest Japanese automakers have recently decided to make statements about their metaverse plans. The most important of these, Nissan and Toyota, shared many details with the media while announcing their metaverse plans.
  • – In the explanations, it was shared that many big brands and companies are included in the metaverse plans. For this reason, this event, which has become the latest news that attracts people’s attention, is waiting for you in the continuation of our article.

According to the Nikkei Asia report, one of Nissan’s latest reports, it was decided to create a digital version for visitors. According to this version, the company reveals the Nissan Crossing brand experience by specifying advanced driving technologies in its package. Thus, a digital version of the gallery of this brand experience is created and presented to people.

According to the details of this report, it is also revealed that Nissan may participate in an upcoming virtual tour. It is also said that Nissan has the electric vehicle Ariya, which it plans to participate in, and that it will come to the fore as a virtual tour that will be attended by distinguished businessmen and visitors. Not only participating in this virtual tour but Nissan is also expected to host digital space vehicle launches and many other events in its plans.

What Is Nissan Motor Corporation Doing According To The Latest Situations?

Nissan Motor Corporation also mentions some metaverse universe details in the descriptions on its website. The most important of these is a technology that uses a 3D interface to combine the real world and the meta-universe. This technology was Invisible to Visible, a creation is known as I2V technology, which provided many possibilities. Especially with this technology, which makes driving more convenient and comfortable, it is seen that many more services and unlimited possibilities in communication will emerge.

  • – Nissan, which has decided to launch its new technology in 2025, also explains the determining use cases for I2V technology. These use cases are divided into two. The first use case of technology is to provide the driver with detailed information about the environment along with the predictive information in front of the vehicle. In this way, driving techniques will be improved with this information.
  • – The second use case is that technology provides the use of metaverse. They will also prefer to display family, friends, or people in the car as 3D Ar avatars to enable the use of the Metaverse. In this way, with the avatars in the vehicle, the person driving will be able to drive in a better way with advice and suggestions.

While these developments are taking place, rival Toyota, which is watching Nissan’s plans and explanations, is on its way to revealing its plans. Toyota, which has metaverse plans like Nissan, also takes into account that there are many differences in its plans. The most important of these is that Toyota wants to use the metaverse for some departments, subsidiaries, and virtual workstations. In this way, it is on its way to ensuring that the avatars of its employees roam the offices and that many more meetings can take place in this way. With the statements of Toyota representatives, the institution that has established many communication options for other companies is entering the world of the metaverse.

  • – With the entry of Nissan and Toyota into the metaverse world, it has come to the fore that automotive brands are also examining this situation and showing similar actions.



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