The digital assets industry experienced significant growth in 2024, with Bitcoin reaching a new all-time high of over $100,000. Alongside Bitcoin, several newcomers in the industry gained popularity. Notcoin, a play-to-earn game on Telegram created by Sasha Plotvinov, amassed 35 million users and had a market cap of $1.5 billion on launch day. Other successful crypto games include Hamster Combat and Crypto: The Game, which was acquired by DeFi protocol Uniswap. Crypto Twitter celebrity Ansem gained a large following by providing altcoin trends and market insights. Alon's meme coin launchpad platform Pump.fun contributed to the altcoin trading craze on the Solana network. Jack Booth and Jack Lu also made significant contributions to the crypto game trend. Magic Eden, spearheaded by Jack Lu, is a leading platform for NFT trading. Iggy Azalea successfully launched her meme coin, Mother Iggy, which gained traction and reached a market cap of $74 million.



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