Floki, a meme-inspired cryptocurrency, has secured a major marketing campaign with the Super League, the top level of the British Rugby League system. The campaign will feature Floki on dynamic LED displays during the 2025 season, reaching millions of viewers. This marketing push capitalizes on the Super League's demographic alignment with crypto investors, as rugby league fans have higher incomes and are receptive to financial marketing. The campaign will benefit from live broadcast coverage on Sky Sports and international reach in markets like Australia, Canada, Asia, and Africa. Floki has also pursued partnerships with the Kings World Cup Nations and the University of Miami Athletics, showcasing its ecosystem that includes utility projects and partnerships with leading crypto projects. The overall goal of the campaign is for Floki to become the world's most well-known and widely-used cryptocurrency.



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