For the third consecutive year, the Super Bowl featured minimal advertisements related to cryptocurrencies. Instead, this year's event, known as the "AI Super Bowl," saw artificial intelligence (AI) companies like OpenAI, Google, and Meta taking center stage. In contrast, the previous year's bull run in the cryptocurrency market had led to numerous crypto ads during the Super Bowl. However, due to a significant drop in prices, controversies, and high-profile bankruptcies, crypto ads were almost absent from the following years. Crypto firms have shifted their focus towards educating and creating awareness about the true value proposition of cryptocurrencies. Meanwhile, AI companies are investing heavily in Super Bowl ads to convince the public that AI technology is not intimidating.
Content Editor ( protos.com )
- 2025-02-10
Crypto ads absent from Super Bowl — AI firms spend big
