The term “Game Changer” is often used to describe a person or company that creates a dramatic difference in the way we look at and interact with the world. A game-changer is not just someone who simply introduces something new – it is a person or company that fundamentally redefines the existing way of doing things, establishing new paradigms and disrupting the status quo.

For example, Steve Jobs was a game-changer who is credited with creating a new way of looking at computing with the introduction of the Apple Macintosh, iPod, iPhone and iPad products. These products revolutionized the way we interacted with digital content, shifting consumer behavior away from traditional computing methods and ushering in a new era of mobile computing and digital music.

Similarly, companies that become game-changers often think and act differently to drive market growth, seize upon new opportunities, and outpace competition. Tesla, for example, is a game-changer in the automotive industry, pushing the boundaries of technology to create the first fully electric car and inspiring a whole new vision of sustainable transportation.

Whether adopting a new corporate strategy, developing innovative products and services, or striving to overcome adversity, game-changing individuals and companies all have something in common: they are committed to making a positive difference and breaking away from the status quo.

Becoming a game-changer takes time, determination, and commitment. Companies looking to become game-changers must invest in research, employ creative problem-solving, and focus on creating value for the customer. For example, many companies now work to meet customer needs and deliver personalized shopping experiences. Businesses that successfully adopt these emerging models and stay ahead of the competition could become the game-changers of the future.

At the end of the day, game-changers are driven by passion and an unwavering determination to break away from existing methods and think in new and innovative ways. While not everyone can become a game-changer, understanding the process and the need for sustained commitment can help increase the chances of success.